Content Strategist in Milwaukee, WI

Content Strategist Job Description

The content strategist’s core responsibility is to develop an effective content strategy based on a company’s or client’s business objectives and a customer’s or end user’s needs. That includes planning, creating and managing content that is relevant, engaging, easy to find, actionable and shareable across digital platforms. Candidates for this role should be high-level thinkers, standout idea generators and problem solvers who excel at communication and keeping track of details. Project management experience, a firm understanding of user experience, and strong search engine optimization (SEO) and search engine marketing (SEM) skills are often preferred.

Typical content strategist duties:

Creating and maintaining editorial calendars, style guides, taxonomies, metadata frameworks and content migration plansProviding guidance on which channels to use for content delivery and measuring customer engagement to assess the effectiveness of the content strategyManaging other employees and freelancers, maintaining budgets, and assisting with the integration of content

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Salary for Content Strategist in Milwaukee, WI
69000 - 108750
25th percentile
69000
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
89750
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
108750
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Content Manager 69250 81250 97500 Proposal Specialist 67750 81500 92500 Technical Writer – Marketing and Creative 67000 82750 95500 Copywriter 64500 78500 91500 Interactive/Web Copywriter 62250 75500 95250 Copy Editor 52750 69250 79250 Proofreader 48000 57000 67750 Web Content Manager 67250 78250 93250 Web Content Coordinator 52000 60250 70500
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