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Digital Marketing Manager in Sacramento, CA

Digital Marketing Manager Job Description

The digital marketing manager plays a key role in enhancing a company’s brand awareness within the digital space, as well as driving website traffic, leads and sales. This role involves driving various digital marketing efforts, from search engine optimization (SEO) and search engine marketing (SEM) to email and social media. Strong analytical and collaborative skills and proven experience leading and managing digital campaigns are often required. Employers often seek candidates with relevant business knowledge and an understanding of web analytics.

Typical digital marketing manager duties:

Developing, implementing and managing marketing campaigns that promote a company and its products or services online or via digital channelsWorking closely with marketing team members, supporting teams, and agencies and vendors to execute digital campaignsAnalyzing customer and user data and measuring and reporting on the performance of digital campaigns

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Salary for Digital Marketing Manager in Sacramento, CA
88245 - 125985
25th percentile
88245
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
110168
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
125985
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Strategist 98235 115718 136253 Digital Marketing Specialist 62993 75203 89355 Digital Project Manager 81308 104063 122933 Email Marketing Manager 76035 96293 114608 Email Marketing Specialist 56888 70485 81308 Marketing Automation Specialist 77145 89078 104895 SEO Specialist 72983 84915 99623 Paid Search Specialist 68543 81585 92408 Social Media Manager 69375 86580 106005 Social Media Specialist 56610 67710 80475 Digital Community Manager 58553 72428 83528
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