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Email Marketing Manager in Charlotte, NC

Email Marketing Manager Job Description

The email marketing manager oversees all aspects of a company’s email outreach and may report directly to the marketing director. Responsibilities for this data-driven and results-oriented role include designing and implementing direct email marketing campaigns, optimizing existing email experiences, and expanding into new areas as opportunities emerge. Candidates for this position need significant experience working with marketing technology platforms and customer relationship management (CRM) systems and the ability to create engaging content.

Typical email marketing manager duties:

Identifying target audiences and growing and maintaining email lists and databases for lead generationEnsuring the quality of all email communications, developing new templates, and upgrading existing templates with graphics and personalizationAnalyzing the performance of email campaigns, making improvements as needed and reporting on sales revenue generated from these efforts

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Salary for Email Marketing Manager in Charlotte, NC
69528 - 104799
25th percentile
69528
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
88051
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
104799
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Strategist 89828 105814 124591 Digital Marketing Manager 80693 100739 115203 Digital Marketing Specialist 57601 68766 81708 Digital Project Manager 74349 95156 112411 Email Marketing Specialist 52019 64453 74349 Marketing Automation Specialist 70543 81454 95918 SEO Specialist 66736 77648 91096 Paid Search Specialist 62676 74603 84499 Social Media Manager 63438 79170 96933 Social Media Specialist 51765 61915 73588 Digital Community Manager 53541 66229 76379

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